Thanks for stopping by, I’m Nick.
I simplify complex B2B products by reducing bounce, drop-off, and error rates, while increasing engagement, retention, and task completion rates.
From designing 0→1 launches and 1→2 optimizations, to creating scalable design systems that maintain consistency for users, engineers, and designers.
Currently open to product design and design system roles.
Award-Winning
AI
B2B
SaaS
0→1
1→2
Ad Tech
Telecom
CRM
HR
SLDS
FEATURED CASE STUDIES
2021 - 2022
Transforming disparate sales flows into a single platform for customers and internal sales teams
by consolidating 100+ legacy systems down to 1 as the Lead User Experience Designer and Researcher
Telecom
Enterprise
B2B
0→1
SLDS
Single source of truth for customers and sales teams
Streamlined submissions, credit checks, and approvals
Responsive desktop, tablet, and mobile experiences
2013
Streamlining Dreamforce registration to save over $100k in customer service call center costs
by optimizing the account creation process as the Lead User Experience Designer
CRM
Enterprise
B2B
1→2
Created frictionless account creation
Reduced the number of signup fields from 23 to 8
Reduced customer service call center costs by over 50%
2021
Modernizing an internal desktop app into SaaS for Relativity, opening up new revenue channels
by transforming an internal tool with15 years of design debt as the Lead User Experience Designer and Researcher
Legal tech
B2B
SaaS
AI
1→2
Transformed a legacy internal desktop app to a SaaS app
Standardized flows, interactions, and interface elements
Opened previously unavailable revenue channels
