Senior UX Designer
Design for Digital Goods Payments
Impact
Game-Changer: Designed in-game virtual goods purchase for Zynga, PayPal’s 2nd largest customer after eBay
199% Revenue Growth: Generated $300 million in virtual goods revenue from in 2009, and $598 million in 2010
The Project
PayPal needed a solution to enable players of Zynga’s immensely popular online games to purchase credits while maintaining their state within the game. By exploring solutions outside of the generally accepted UX standards, I provided a novel approach that accomplished our goals.
The Company
PayPal provides online payment solutions to its users worldwide.
Zynga Inc. is an American video game developer and publisher known for its social video game services.
Contributions
Produced high-fidelity visual designs for R and D projects
Produced interaction designs and documentation
Created screens for usability tests for various projects
Created user interaction flows
Created visual designs for regional stores
Created visual design mockups for x.com pages
Skills
Visual Design
Solution sketching
High-fidelity mockups
Icon creation
Visual specifications
Interaction Design
Wireframes
Software
Adobe Photoshop
Adobe Illustrator
